Wildly Organic
The Wildly Organic rebranding project aims to refresh the visual identity and packaging design for their sweeteners, cocoa, and coconut products, with a strong emphasis on fair trade products. The primary goal is to distinguish Wildly Organic from other organic farming companies by creating a unique and recognizable brand presence.
Project
Packaging Rebrand
Year
2024
By focusing on the fair trade products, the goal was to make the visual identity louder and clearer. To make stand out between the competitors.
Background
Preview Logo and Packaging
Sketches
Fonts Used
The logotype is fun and has bold organic lettering.
Logo
To incorporate the organic feel into the labels, I made a free-hand font.
Custom Font
The patterns include the product country of origin in the same lettering style as the label font.
